Leigh Perkins, Who Built Orvis Into a Lifestyle Brand, Dies at 93

In 28 years at the company’s helm, he turned a small mail-order fishing tackle shop into a sporting brand with stores all over the country.

By Brian Gallagher

Leigh H. Perkins, who built Orvis from a modest mail-order fishing tackle shop in Manchester, Vt., into one of America’s largest and most distinctive sporting lifestyle brands, with stores all over the country, died on May 7 at his home in Monticello, Fla. He was 93.

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